Edison Solutions.

Company Profile.

For over 10 years, Edison Solutions has provided residential renovation and handiwork services in the New York City Metropolitan area.

Problem Statement.

The company contracted Guzman Arthur in order to increase lead generation for its residential renovation division and to introduce an on-demand handiwork services product.

Approach.

01

Strategy
Definition

Process
Design

Worked closely with leadership to define strategic areas of focus aimed at increasing prospects for remodeling services and introducing new product lines for on-demand handiwork services. As a result of this exercise, the company’s leadership decided to focus on:

Branding the company as a residential remodeling contractor and on-demand handiwork services provider.

Building a new website to generate leads for remodeling services and rely less on 3rd party referrals allowing for greater profits. The website would also allow customers to pre-purchase and schedule handiwork services on demand.
Adopting a client relationship management program and integrating it with the website to manage inquiries for both services.

02

Business
Analysis

Process
Design

Assessed how the company currently manages estimates and proposed opportunities for automation of service requests and management of requests from generation to execution.

03

Process
Design

Process
Design

Definition of service level agreements and workflows to facilitate the adoption of the client relationship management solution.
Launches December 2023.

04

Systems
Integration

Process
Design

Identified and contracted team to rebrand the company, build a website and integrate a client relationship management software solution. The website and client relationship management solution are scheduled to launch in December 2023.

05

Human
Development

Process
Design

Development and implementation of training for the adoption of the client relationship management solution across the company.
Launches December 2023

06

Biz Intelligence
Reporting

Process
Design

Designed and implemented reports to track measure project profitability, company profitability and financial forecasting.

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